When clients watch a nonprofit organization’s video, they are looking for an emotional appeal to help connect with the brand. If you have the right message communicated to your audience, chances are your return on investment will be high. But what happens if your website has...
Since the 1990's, the internet has revolutionized commerce and culture. This is contributed to the rise of instant communication, social networking, and online shopping sites. In 1995, there were only 16 million internet users and the average American spent 30 minutes online. In 2014, the...
Venture Magazine recently published an article about social commerce and the growing trend of using social media platforms to buy and sell products and services. Although social commerce is not new, the increased mobile use of social media channels and the use of mobile payment technologies...
Let’s just start with this simple statement: Text to donate campaigns have worked. And they’ve worked well. We’ve seen some pretty large organizations use this technology such as American Red Cross. They’re also easy to use and a great way to tap into a younger...
The fact that it’s simple for you to start selling on Facebook or another favorite social media platform is extremely exciting! By selecting one of the “plug and play” solutions like Shopify’s Buy Button or Twitter’s Buy Button experience can make you feel set up...
The end of 2015 was fantastic for us. We saw a ton of recognition regarding our video technology. One of the awards we received was 2015 Best Marketing Online Video from the Internet Advertising Competition. As a result, we were announced the winners on the...
This article was contributed to Video Checkout by Political Consultant, Dick Morris. With over 4 billion video views per day, Facebook is emerging as the most popular app for posting and sharing videos. But while Facebook is the best place to share your campaign videos, it’s...
