A typical problem with content is that it is too long and lacks engaging elements like visuals or videos. Interactive marketing allows you to break down the barriers static content types present. There are many different types on interactivity you can use in your own content...
Video Checkout recently attended the Electronic Transactions Association’s (ETA) TRANSACT 2016, a trade show for everyone in the payments industry. ETA connects big players in the payments industry with new tech companies, providing opportunity for partnerships and funding of innovative projects in the payments technology world. The...
According to a recent article by ReelSEO, Instagram’s recent release of 1-minute videos will position the platform in an interesting middle ground that will give creators much more flexibility for the type of content that can be published. With the introduction of the new functionality...
Vidyard’s recent article about today’s interactive content provides readers with helpful information on how content recently evolved from traditional to interactive. To understand where interactive content came from, you have to understand where content marketing came from. A few years ago, marketers began shifting strategies by...
A recent article in Forbes explained how Facebook recently launched Facebook for Nonprofits, a new website helping charities raise money and support on Facebook. The website covers anything from engaging supporters with video, to using Facebook during events, and targeting micro-communities. There are specific tools such...
When clients watch a nonprofit organization’s video, they are looking for an emotional appeal to help connect with the brand. If you have the right message communicated to your audience, chances are your return on investment will be high. But what happens if your website has...
Venture Magazine recently published an article about social commerce and the growing trend of using social media platforms to buy and sell products and services. Although social commerce is not new, the increased mobile use of social media channels and the use of mobile payment technologies...
The end of 2015 was fantastic for us. We saw a ton of recognition regarding our video technology. One of the awards we received was 2015 Best Marketing Online Video from the Internet Advertising Competition. As a result, we were announced the winners on the...
