Facebook is unrivaled in selecting, targeting, and engaging your ideal audience. Direct conversion from impression to sales however has been limited. VideoCheckout solves your conversion problem by integrating shopping cart and payment processing directly into your media content within Facebook. Without the double drop-off from impression to click and from click to check-out, the frictionless experience for your audience leads to significantly higher conversion rates. An external Landing Page, an external Shopping Card, and a separate Payment Processing System are not required, reducing the time and cost to set-up your product sales campaign. The frictionless user experience of VideoCheckout delivers better conversion, lowers your cost and gets you to sell faster.